dragontactics, Author at Dragon Tactics

The government now wants to win back voters

dragontactics — Thu, 04 Jul 2024 08:43:02 +0000

2024-06-MandagMorgen Download

The post The government now wants to win back voters appeared first on Dragon Tactics.

In conversation w/Authors of Dragon Tactics on How & Where #West Learn From 🇨🇳?

dragontactics — Mon, 29 Apr 2024 16:04:11 +0000

Aldo Spaanjaars and Sandrine Zerbib had another nice opportunity to share some aspects of China’s entrepreneurial strength from their book #DragonTactics. They discussed insights into the agile and innovative practices of Chinese companies to succeed in a complex and hyper-dynamic market, amidst uncertainty. China, well-equipped to tackle demographic challenges, is banking on technology and AI. Its cultural identity also greatly impacts the mindset of Chinese entrepreneurs, shaping their sense of community and collective action. In short, it’s : adapt or die today. You can enjoy the full podcast in replay : https://lnkd.in/eqsvdtNU

Thank you to Ali Borhani and Anoush Ehteshami for hosting Aldo and Sandrine on their #BRIDialogues compelling podcast. #China #Geopolitics #Branding

The post In conversation w/Authors of Dragon Tactics on How & Where #West Learn From 🇨🇳? appeared first on Dragon Tactics.

Generational shift threatens #Alibaba dominance #China

dragontactics — Fri, 08 Mar 2024 10:06:04 +0000

https://www.linkedin.com/posts/sebastien-falletti-01619116_autrefois-tout-puissant-lempire-de-lamazon-activity-7137306622401417216-lK8H/

The post Generational shift threatens #Alibaba dominance #China appeared first on Dragon Tactics.

Advertising correspondence

dragontactics — Mon, 12 Feb 2024 10:33:52 +0000

The post Advertising correspondence appeared first on Dragon Tactics.

In China, the insolent success of the Pinduoduo group (Temu) threatens Alibaba’s empire

dragontactics — Fri, 09 Feb 2024 10:29:38 +0000

Huang Zheng, the founder of PDD, embodies a new generation of Chinese “serial entrepreneurs” for whom the world’s leading online marketplace is no longer enough, and who are unashamedly setting out to conquer the world.

https://www.lefigaro.fr/conjoncture/en-chine-l-insolente-reussite-du-groupe-pinduoduo-temu-vient-bousculer-l-empire-d-alibaba-20240209

The post In China, the insolent success of the Pinduoduo group (Temu) threatens Alibaba’s empire appeared first on Dragon Tactics.

Lessons from Chinese management #10

dragontactics — Wed, 27 Dec 2023 10:23:53 +0000

In “Dragon tactics”, Sandrine Zerbib and Aldo Spaanjaars describe what distinguishes “Chinese-style” management from Western methods. Here we learn that brainstorming is good, but not spending the whole year on it is better. The keys to Chinese management? Agility and responsiveness, valuable leadership qualities in emergency situations. Read the full interview here :

https://www.lexpress.fr/economie/emploi/management/management-en-chine-on-valorise-les-capacites-dobservation-NZIXZQOTFFGDDMUQFTQPDUDNDE/

The post Lessons from Chinese management #10 appeared first on Dragon Tactics.

Tea Be Damned! Inside The Massive Starbucks Bet On China’s Shift To Coffee

dragontactics — Wed, 27 Dec 2023 10:17:33 +0000

A gigantic and multi-faceted new location near Shanghai epitomizes the American giant’s ambition to quench China’s growing but still-nascent thirst for coffee.

Translation of the report of Les Echos on Nov 7, 2023

https://www.lesechos.fr/weekend/business-story/comment-starbucks-profite-de-la-fievre-du-cafe-en-chine-2027222

The post Tea Be Damned! Inside The Massive Starbucks Bet On China’s Shift To Coffee appeared first on Dragon Tactics.

Competing head-on with PDD and ByteDance in e-commerce, Alibaba is suffering a series of setbacks, and founder Jack Ma has just called on his ex-group to get its act together

dragontactics — Sun, 03 Dec 2023 09:54:15 +0000

While Chinese consumption is at half-mast, despité the lifting of “zero Covid” measures a year ago, Alibaba is struggling to respond to new consumers adept at lightning purchases blurring the line between shopping and entertainment. A generational shift driven by Douyin and fast-fashion champion Shein. “Douyin, like TikTok in the West, has taken the pulse of young people who consume differently, “on the go” by watching videos or playing games online, rather than after research. These competitors threaten Alibaba’s leadership, but not its existence”, analyzes Sandrine Zerbib, co-author of Dragon Tactics. The tactics of Chinese entrepreneurs to better lead in uncertainty (Dunod).

https://www.lefigaro.fr/secteur/high-tech/autrefois-tout-puissant-l-empire-de-l-amazon-chinois-alibaba-vacille-20231203

The post Competing head-on with PDD and ByteDance in e-commerce, Alibaba is suffering a series of setbacks, and founder Jack Ma has just called on his ex-group to get its act together appeared first on Dragon Tactics.

Literary favorite: Dragon Tactics

dragontactics — Fri, 24 Nov 2023 09:35:47 +0000

If unpredictability has become the only horizon for business, the true leader is the one who doesn’t let uncertainty overwhelm him or her, and who knows how to lead, whatever the circumstances. Is this a pipe dream? Not if we’re willing to learn from our Chinese counterparts!

Thanks to Dragon Tactics, you’ll understand why Chinese companies are so competitive, and discover how their millennia-old history has nurtured their often disconcerting business practices.

https://lepetitjournal.com/shanghai/comprendre-chine/coup-de-coeur-litteraire-dragon-tactics-373433

The post Literary favorite: Dragon Tactics appeared first on Dragon Tactics.

How Apple struggles to free itself from “made in China

dragontactics — Sun, 12 Nov 2023 10:28:32 +0000

Under pressure from Beijing, the giant must reduce its heavy dependence on local subcontractors. While it waits for its ecosystems in India and Vietnam to perform well, it is giving pledges in its third market. Apple needs to double down on its dependence on China,” advises Sandrine Zerbib, author of Dragon Tactics (Dunod), who set up the Adidas subsidiary. But it’s a real challenge, because the Chinese have become very good at producing large volumes of highly complex products. As it is, they’re unbeatable.

https://www.challenges.fr/entreprise/comment-apple-peine-a-s-affranchir-du-made-in-china_873505

The post How Apple struggles to free itself from “made in China appeared first on Dragon Tactics.