{"id":2525,"date":"2023-11-12T11:24:15","date_gmt":"2023-11-12T10:24:15","guid":{"rendered":"https:\/\/www.dragontactics.com\/?p=2525"},"modified":"2023-11-22T11:27:58","modified_gmt":"2023-11-22T10:27:58","slug":"comment-apple-peine-a-saffranchir-du-made-in-china","status":"publish","type":"post","link":"https:\/\/www.dragontactics.com\/fr\/2023\/11\/12\/comment-apple-peine-a-saffranchir-du-made-in-china\/","title":{"rendered":"Comment Apple peine \u00e0 s&rsquo;affranchir du \u00ab\u00a0made in China\u00a0\u00bb"},"content":{"rendered":"\n<p>Mis sous pression par P\u00e9kin, le g\u00e9ant doit r\u00e9duire sa forte d\u00e9pendance aux sous-traitants locaux. En attendant que ses \u00e9cosyst\u00e8mes en Inde ou au Vietnam soient performants, il donne des gages sur son troisi\u00e8me march\u00e9. \u00ab Apple doit mettre les bouch\u00e9es doubles pour casser sa d\u00e9pendance \u00e0 la Chine, conseille Sandrine Zerbib, autrice de Dragon Tactics (Dunod) et qui a mis sur pied la filiale d\u2019Adidas. Mais c&rsquo;est une vraie difficult\u00e9 car les Chinois sont devenus tr\u00e8s bons pour la production de gros volumens de produits tr\u00e8s complexes. En l\u00b4\u00e9tat ils sont imbattables \u00bb.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.challenges.fr\/entreprise\/comment-apple-peine-a-s-affranchir-du-made-in-china_873505\">https:\/\/www.challenges.fr\/entreprise\/comment-apple-peine-a-s-affranchir-du-made-in-china_873505<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Mis sous pression par P\u00e9kin, le g\u00e9ant doit r\u00e9duire sa forte d\u00e9pendance aux sous-traitants locaux. En attendant que ses \u00e9cosyst\u00e8mes en Inde ou au Vietnam soient performants, il donne des gages sur son troisi\u00e8me march\u00e9. \u00ab Apple doit mettre les bouch\u00e9es doubles pour casser sa d\u00e9pendance \u00e0 la Chine, conseille Sandrine Zerbib, autrice de Dragon&#8230;<\/p>\n","protected":false},"author":2,"featured_media":2527,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[48],"tags":[],"class_list":["post-2525","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press-release-fr"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Comment Apple peine \u00e0 s&#039;affranchir du &quot;made in China&quot; - Dragon Tactics<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.dragontactics.com\/fr\/2023\/11\/12\/comment-apple-peine-a-saffranchir-du-made-in-china\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Comment Apple peine \u00e0 s&#039;affranchir du &quot;made in China&quot; - Dragon Tactics\" \/>\n<meta property=\"og:description\" content=\"Mis sous pression par P\u00e9kin, le g\u00e9ant doit r\u00e9duire sa forte d\u00e9pendance aux sous-traitants locaux. En attendant que ses \u00e9cosyst\u00e8mes en Inde ou au Vietnam soient performants, il donne des gages sur son troisi\u00e8me march\u00e9. \u00ab Apple doit mettre les bouch\u00e9es doubles pour casser sa d\u00e9pendance \u00e0 la Chine, conseille Sandrine Zerbib, autrice de Dragon...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.dragontactics.com\/fr\/2023\/11\/12\/comment-apple-peine-a-saffranchir-du-made-in-china\/\" \/>\n<meta property=\"og:site_name\" content=\"Dragon Tactics\" \/>\n<meta property=\"article:published_time\" content=\"2023-11-12T10:24:15+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-11-22T10:27:58+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.dragontactics.com\/wp-content\/uploads\/2023\/11\/cover-r4x3w1200-654cd82127ad3-2510-130603-k2-k1-313273-jpg.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"899\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"dragontactics\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"dragontactics\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.dragontactics.com\/fr\/2023\/11\/12\/comment-apple-peine-a-saffranchir-du-made-in-china\/\",\"url\":\"https:\/\/www.dragontactics.com\/fr\/2023\/11\/12\/comment-apple-peine-a-saffranchir-du-made-in-china\/\",\"name\":\"Comment Apple peine \u00e0 s'affranchir du \\\"made in China\\\" - Dragon Tactics\",\"isPartOf\":{\"@id\":\"https:\/\/www.dragontactics.com\/#website\"},\"datePublished\":\"2023-11-12T10:24:15+00:00\",\"dateModified\":\"2023-11-22T10:27:58+00:00\",\"author\":{\"@id\":\"https:\/\/www.dragontactics.com\/#\/schema\/person\/c49d325d929a9db73d69d5c67b78e26a\"},\"breadcrumb\":{\"@id\":\"https:\/\/www.dragontactics.com\/fr\/2023\/11\/12\/comment-apple-peine-a-saffranchir-du-made-in-china\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.dragontactics.com\/fr\/2023\/11\/12\/comment-apple-peine-a-saffranchir-du-made-in-china\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.dragontactics.com\/fr\/2023\/11\/12\/comment-apple-peine-a-saffranchir-du-made-in-china\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.dragontactics.com\/zh-hans\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Comment Apple peine \u00e0 s&#8217;affranchir du &#8220;made in China&#8221;\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.dragontactics.com\/#website\",\"url\":\"https:\/\/www.dragontactics.com\/\",\"name\":\"Dragon Tactics\",\"description\":\"How Chinese Entrepreneurs Thrive in Uncertainty\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.dragontactics.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.dragontactics.com\/#\/schema\/person\/c49d325d929a9db73d69d5c67b78e26a\",\"name\":\"dragontactics\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/www.dragontactics.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/52ce4240c9d3b4c1e1a087b843852f04701897e534d2a780d8b52596cc16d9e6?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/52ce4240c9d3b4c1e1a087b843852f04701897e534d2a780d8b52596cc16d9e6?s=96&d=mm&r=g\",\"caption\":\"dragontactics\"},\"url\":\"https:\/\/www.dragontactics.com\/fr\/author\/dragontactics\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Comment Apple peine \u00e0 s'affranchir du \"made in China\" - Dragon Tactics","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.dragontactics.com\/fr\/2023\/11\/12\/comment-apple-peine-a-saffranchir-du-made-in-china\/","og_locale":"fr_FR","og_type":"article","og_title":"Comment Apple peine \u00e0 s'affranchir du \"made in China\" - Dragon Tactics","og_description":"Mis sous pression par P\u00e9kin, le g\u00e9ant doit r\u00e9duire sa forte d\u00e9pendance aux sous-traitants locaux. 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