{"id":2076,"date":"2023-04-27T13:38:00","date_gmt":"2023-04-27T11:38:00","guid":{"rendered":"https:\/\/www.dragontactics.com\/2023\/08\/31\/acturetail-sandrine-zerbib-full-jet-la-force-des-entreprises-chinoises-est-de-savoir-ecouter-leurs-consommateurs\/"},"modified":"2023-08-31T13:39:49","modified_gmt":"2023-08-31T11:39:49","slug":"acturetail-sandrine-zerbib-full-jet-la-force-des-entreprises-chinoises-est-de-savoir-ecouter-leurs-consommateurs","status":"publish","type":"post","link":"https:\/\/www.dragontactics.com\/zh-hans\/2023\/04\/27\/acturetail-sandrine-zerbib-full-jet-la-force-des-entreprises-chinoises-est-de-savoir-ecouter-leurs-consommateurs\/","title":{"rendered":"ActuRetail | Sandrine Zerbib (Full Jet): &#8220;The strength of Chinese companies lies in their ability to listen to their consumers&#8221;."},"content":{"rendered":"\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-actu-retail wp-block-embed-actu-retail\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"aW7PSZOzw1\"><a href=\"https:\/\/www.actu-retail.fr\/2023\/04\/27\/sandrine-zerbib-full-jet-la-force-des-entreprises-chinoises-est-de-savoir-ecouter-leurs-consommateurs\/\">Sandrine Zerbib (Full Jet) : \u00ab La force des entreprises chinoises est de savoir \u00e9couter leurs consommateurs \u00bb<\/a><\/blockquote><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" title=\"\u00ab\u00a0Sandrine Zerbib (Full Jet) : \u00ab La force des entreprises chinoises est de savoir \u00e9couter leurs consommateurs \u00bb\u00a0\u00bb &#8212; Actu Retail\" src=\"https:\/\/www.actu-retail.fr\/2023\/04\/27\/sandrine-zerbib-full-jet-la-force-des-entreprises-chinoises-est-de-savoir-ecouter-leurs-consommateurs\/embed\/#?secret=LuUqUsPoxD#?secret=aW7PSZOzw1\" data-secret=\"aW7PSZOzw1\" width=\"600\" height=\"338\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>With nearly thirty years&#8217; experience in China&#8217;s consumer sector, Sandrine Zerbib is a keen observer of the business and retail news shaking the Middle Kingdom.<\/p>\n\n\n\n<p>In August 2022, she published Dragon Tactics (Dunod Editions), which deciphers the tactics implemented by certain Chinese champions, from Huawei and Xiaomi to Alibaba and Tencent. Sandrine Zerbib answers Actu Retail&#8217;s questions on the differences in business models from one continent to another.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>With nearly thirty years&#8217; experience in China&#8217;s consumer sector, Sandrine Zerbib is a keen observer of the business and retail news shaking the Middle Kingdom.<\/p>\n<p>In August 2022, she published Dragon Tactics (Dunod Editions), which deciphers the tactics implemented by certain Chinese champions, from Huawei and Xiaomi to Alibaba and Tencent. Sandrine Zerbib answers Actu Retail&#8217;s questions on the differences in business models from one continent to another.<\/p>\n","protected":false},"author":2,"featured_media":2074,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[28],"tags":[],"class_list":["post-2076","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>ActuRetail | Sandrine Zerbib (Full Jet): &quot;The strength of Chinese companies lies in their ability to listen to their consumers&quot;. - Dragon Tactics<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.dragontactics.com\/2023\/04\/27\/acturetail-sandrine-zerbib-full-jet-la-force-des-entreprises-chinoises-est-de-savoir-ecouter-leurs-consommateurs\/\" \/>\n<meta property=\"og:locale\" content=\"zh_CN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ActuRetail | Sandrine Zerbib (Full Jet): &quot;The strength of Chinese companies lies in their ability to listen to their consumers&quot;. - Dragon Tactics\" \/>\n<meta property=\"og:description\" content=\"With nearly thirty years&#039; experience in China&#039;s consumer sector, Sandrine Zerbib is a keen observer of the business and retail news shaking the Middle Kingdom. 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