La French Radio | At the heart of Chinese business reality

This week, we meet Sandrine Zerbib. With over 30 years’ experience in China’s consumer sector, including developing Adidas’ business in China where she was President before becoming CEO of the Chinese Dongxiang Group and setting up her own e-commerce business, now sold, she talks to us about her book “Dragon Tactics”, co-written with Aldo Spaanjaars. Let’s hear it.