Entrepreneurs Thriving in Uncertainty with Sandrine Zerbib & Aldo Spaanjaars

📖 Delighted to have opened the pages and shared the keys to our Dragon Tactics book with Ashley Dudarenok 艾熙丽, along with Aldo Spaanjaars.

Ashley is an entrepreneur, author, digital and marketing expert who is well known and widely followed in China for the quality of her work.

We talked about how Chinese entrepreneurs are developing their businesses in times of high uncertainty, and how they know how to seize development opportunities in an environment that is changing faster and faster. 

We shared 5 key tactics that set China’s management and leadership apart. 

  1. Wolf Culture. Hunger Teaches Life Lessons.
  2. Adapt to Change or Die.
  3. The Emperor Decides. But Agility Rules.
  4. People Come and Go. Those Who Fit Stay Longer.
  5. It All Starts with Data. 

“Whether you’re a seasoned entrepreneur or just starting to explore the Chinese market, this conversation is full of insights” said Ashley.